WCN TRANSMEDIA GROUP SALUTES "BILL COSBY SHOW" TRANSMEDIA ICON WCN TRANSMEDIA GROUP SALUTES "BILL COSBY SHOW" "A LESSON IN TRANSMEDIATION"
As a blogger or VLOGGER Video Blogger it is
fast becoming evident that technology now allows us to examine amazing things. As I continue to learn and team about Transmedia Storytelling the identification of those who have had the largest generational impact is a real cool thing to do.As I remember Dr. King saying that Longevity has its place. It is our goal at WCN Transmedia Group to create a body of work that will record the history and adoption of Transmdiation and its incredible financial
benefits when coupled with a Brandcasting Strategy for Social TV Networks. It is our believe that we can build bridges between traditional media and new Social Transmedia.
To accomplish this however, we must examine those that have impacted the medium of television and global Pop culture. Shows like The Cosby Show, Different World, Malcolm & Eddy, The Steve Harvey Show, In Living Color, and countless shows to many to name have learned from the bar set by Transmedia Icon Bill Cosby. What makes Bill Cosby a Transmedia Icon. You need only visit www.billcosby.com Every artist can learn a huge lesson of his use of Social Media.
Charlie Chaplin. Groucho Marx. Richard Pryor. Over the past century, few entertainers have achieved the legendary status of William H. Cosby Jr. His successes span five decades and virtually all media, remarkable accomplishments for a kid who emerged from humble beginnings in a Philly project.
In the 1960s, his stand-up act was a coast-to-coast sensation, spawning a string of hilarious, best-selling comedy albums, which went on to win eight Gold Records, five Platinum records and five Grammy Awards. His role on TV’s I Spy made him the first African-American to co-star in a dramatic series, breaking television’s racial barrier and winning three Emmy Awards. In the 1980s, he again rocked the television world with the The Cosby Show, a gentle, whimsical and hugely successful series that single-handedly revived the family sitcom (and rescued NBC).
With hit movies like Uptown Saturday Night and best-selling books like Fatherhood, Bill Cosby is quite simply a national treasure with the unique ability to touch people’s hearts
Spingarn
Additional Awards
A LESSON IN TRASMEDIATION: Inspired by Michael Moon of GISTICS Incorporated, Reported by Jay O'Conner CEO or WCNTV Transmedia Catalyst.
Transmedia practitioners--transmediators--assume a market condition of *hyper-transparency*, wherein the personal truths of each actor (consumer, customer, intermediaries, originating service provider or product innovator, and the entire "upstream" raw material, component, and assembly providers) remain accessible to each other.
Who are Transmediators?
We believe that Transmediation will resonate with these stakeholding groups:
• CREATIVES in advertising and marketing services seeking a broader economic framework for their creative work
• Digital "dotcom" BRAND OWNERS seeking effective physical presence of their purely digital brands
• DIGITAL CONTENT INFRASTRUCTURE providers view Transmedia
• MULTIMEDIA PUBLISHERS transforming their content portfolios into active and vibrant guilds, communities, and congresses
The Way Forward
In the 1960s, his stand-up act was a coast-to-coast sensation, spawning a string of hilarious, best-selling comedy albums, which went on to win eight Gold Records, five Platinum records and five Grammy Awards. His role on TV’s I Spy made him the first African-American to co-star in a dramatic series, breaking television’s racial barrier and winning three Emmy Awards. In the 1980s, he again rocked the television world with the The Cosby Show, a gentle, whimsical and hugely successful series that single-handedly revived the family sitcom (and rescued NBC).
With hit movies like Uptown Saturday Night and best-selling books like Fatherhood, Bill Cosby is quite simply a national treasure with the unique ability to touch people’s hearts
Awards
People's Choice
- All-Around Male Entertainer
1987, 1988, 1989, 1990, 1991 - Male Performer in a New TV Program
1985 - All-Around TV Star
1988 - All-Time Favorite Performer
1999
- Best Comedy Performance
1964, 1965, 1966 - Best Comedy Recording
1967, 1968, 1969 - Best Recording for Children
1971, 1972
BMI
- The Bill Cosby Show
1987, 1988, 1989, 1990, 1991, 1992 - A Different World
1988, 1989, 1990, 1991, 1992 - Cosby
1997, 1998
- 1985
Additional Awards
- Aftonbladet TV Prize, Sweden
Best Foreign TV Personality – Male
1986, 1987, 1989, 1990 - Presidential Medal of Freedom - 2002
- Hasting Pudding Theatricals, USA
Man of the Year, 1969 - Kennedy Center Honors
Lifetime Achievement Award – 1998 - NAACP Image Award
Outstanding Actor in a Comedy Series, The Cosby Show – 1991
Outstanding Lead Actor in a Comedy Series, The Cosby Show - 1993 Hall of Fame Award - 2007
- Television Critics Association Awards
Career Achievement Award -2002 - Viewers for Quality Television Awards
Best Actor in a Quality Comedy Series, The Cosby Show – 1985, 1986 - Golden Globe Awards
Best Performance by an actor in a Television Series, The Cosby Show - 1986, 1985
Transmediation entails the optimization grand narratives for engagement and immersion across multimodal (multi-format, multimedia, multi-device) content.
Transmediators use focused imagination and resonance to maintain COHERENCE of their narratives across the Web, print, packaging, signage, and satellite TV as well as beverages, cosmetics and personal care, events, fashion apparel, food, industrial design, and Web services for PCs and mobile devices (including Apps!)
Transmedia practitioners--transmediators--assume a market condition of *hyper-transparency*, wherein the personal truths of each actor (consumer, customer, intermediaries, originating service provider or product innovator, and the entire "upstream" raw material, component, and assembly providers) remain accessible to each other. Transmedia parallels the emergence of "slow food" and the idea of "soil to plate" and "farmer to diner" — wherein *social* becomes the newest active ingredient in consumption.
Hyper-transparency thus demands the following of all key actors
• Personal authenticity and congruence
• Willing communication and engagement with other stakeholders
• Earned and sustainable trust. This will entail the transformation of marketing--from hucksters putting lipstick on smelly pigs to authentic and congruent "brand advocates" attracting and engaging consumers in conversation, discussion, and reasoned argument.
• Personal authenticity and congruence
• Willing communication and engagement with other stakeholders
• Earned and sustainable trust. This will entail the transformation of marketing--from hucksters putting lipstick on smelly pigs to authentic and congruent "brand advocates" attracting and engaging consumers in conversation, discussion, and reasoned argument.
Who are Transmediators?
We believe that Transmediation will resonate with these stakeholding groups:
• CREATIVES in advertising and marketing services seeking a broader economic framework for their creative work
• Digital "dotcom" BRAND OWNERS seeking effective physical presence of their purely digital brands
• DIGITAL CONTENT INFRASTRUCTURE providers view Transmedia
• MULTIMEDIA PUBLISHERS transforming their content portfolios into active and vibrant guilds, communities, and congresses
What we do? - Transmedia Match.com
We are building a pipeline to increase the amount of Production that can be released to a Social Networked Audience allowing viewers to instantly buy anything seen via IPTV.
We provide Advertisers the opportunity to use product placement to sell more products to the targeted demo for their product having been invited into the Transmedia Relationship.
We provide Content Owners access to a revenue share opportunity on the click and buy, through rates for each unique impression delivered to that advertiser leading to the interaction with said retail fulfillment operation.
We provide reporting tools for Advertisers and Content Owners as to who clicked, on what item, by time, zip code, IP Address and/or Payment Processing systems for merchandising and fulfillment.
We protect Intellectual Property Online as the monetization is in the click, removing the incentive for bootlegging or restriction barriers from international distribution of content online.
We are building a Sales Team to support Producers to attract Advertisers to monetize their content at all levels from the BIG BLOCKBUSTER STUDIO to a College Student who has the right to Distribution of his Film about anything he wants to say.
Now technically let’s set this as a given. If Mark Zuckerberg, Zynga Gaming and the Hulu and others can keep their systems up and running so that 500 million people can be communicating, playing, looking at pictures and spending billions in virtual money for everything from Farmville to Poker, our proposal to monetize streaming video has the expandable capacity via cloud computing and with companies like PayPal, Playspan, Micro transactions are more than possibly in any currency.
Transmediation is here and this is an incredible opportunity to take this to a mainstream audience.
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